My love for art and design began at a young age, and I spent 10 years studying at an art school before enrolling in college to pursue graphic design.
My journey began in freelancing, where I crafted unique websites, books, and promotional materials for brands like Playdoh, Bacardi, and Honda. My career kicked off at Redmadrobot, where I conceived and designed the award-winning Brickit app—a project that received recognition from Red Dot and European Design Awards.

I later transitioned to Fantasy Interactive, where I passionately contributed to conceptualizing projects, including the Meta + Ray-Ban, Verizon, Microsoft, and Royal Caribbean. In my recent roles, I led the design teams, implementing processes and establishing a design system for faster product launches.

I also co-founded Befront, a startup offering a Figma plugin and exercises for young designers to boost their UI skills.

Beyond that, I serve as a mentor and advisor in startup accelerators like IT Startup Bootcamp, Online Design Awards and H, supporting emerging talents on their entrepreneurial journeys.

My passion lies in fostering creativity and innovation within the design and startup communities.
Awards

Red Dot 2018
European Design Awards 2018
Behance Interactive Gallery 2X
Appstore Featured Apps 2X
Muzli from Invision
Product Hunt
Onepagelove.com


Clients

Fantasy In
Meta
Kohler
Verizon
Royal Caribbean
Microsoft
Versus
Timely
Memory AI
Anytype
Colibri AI
Yandex
Sberbank
and others


Tutoring

Skillbox. Freelance Designer
Geekbrains. UX/UI Design
Startup Bootcamp
IT Park
Rina Troy (c)
hello.reeena@gmail.com
2023
2012 — 2024